ANGIE BRADSHAW • FOUNDER + FRACTIONAL CMO

Build the marketing engine.

Bring the team with you.

Close-up of a smiling woman with light brown hair and blue eyes, wearing a black top and a silver necklace, with a bed and pillows in the background.

Fractional CMO leadership for B2B SaaS and growth-stage companies ready to turn fragmented marketing into focused, measurable growth.

I bring people, strategy and technology together to build modern marketing organizations. I create clarity, strengthen foundation, and get teams moving toward the same outcome.

LET'S TALK

GTM STRATEGY / TEAM LEADERSHIP / DEMAND GEN / BRAND / AI-ENABLED MARKETING

SOUND FAMILIAR?

You probably don’t need more marketing activity.

You need clarity on what is actually going to move the business.

There’s plenty happening, but it doesn’t quite add up to a strategy. Sales and Marketing are working hard, but not always together. The infrastructure hasn’t kept pace with the business. And new opportunities like AI are creating even more possibilities, without always making the priorities clearer.

That’s where I come in.

I help growing companies cut through the noise, figure out what matters and build the marketing organization to support what comes next.

WHY ONE TEAM

Collaboration isn't about consensus. It's about alignment.

I named my company One Team because it’s how I believe growth actually happens.

Marketing can’t do it alone. Neither can Sales. Product. Or AI.

The best work happens when smart people with different perspectives are aligned around a shared outcome, and have the clarity, accountability and tools to make it happen.

We don’t all have to agree on everything.

But we do need to agree on where we’re going, what success looks like and how we’re going to get there.

Then we get moving.

THE ONE TEAM APPROACH

Right people. Clear plan. Real progress.

A circular infographic with five segments centered around 'One Team.' Each segment has an icon and describes a key aspect: People with a group icon, Strategy with a strategy icon, Results with a bar chart icon, Execution with a gear icon, and the center section emphasizing teamwork and collaboration.
A circular infographic with five segments centered around 'One Team.' Each segment has an icon and describes a key aspect: People with a group icon, Strategy with a strategy icon, Results with a bar chart icon, Execution with a gear icon, and the center section emphasizing teamwork and collaboration.

HOW I CAN HELP YOUR TEAM

Where do you need momentum?

You don’t always need a bigger marketing team. Sometimes you need experienced marketing leadership to identify what matters, build what’s missing and help the team move.

A three-column infographic outlining steps for business leadership and marketing strategy. The first column is titled 'Set the Direction' and includes items like GTM Strategy and Brand Strategy. The second column is titled 'Build the Engine' and contains elements like Marketing Operations and Customer & Content Strategy. The third column is titled 'Lead the Team' with topics such as Fractional CMO Leadership and Team Leadership & Development.

Strategy when you need direction. Leadership when you need alignment. Hands-on support when you need to get it done.

SELECTED WORK

The strategy matters.

So does getting it done.

Desk with an open laptop displaying a financial platform, a notebook with the words "Insight Brings Opportunity," a cup labeled "People Insights Progress," a potted plant, a stack of books titled "Strategy," "Brand," "Product," and "Market Launch," and a brochure for Lumio.

SRA Watchtower to Lumio

Reimagining a Brand.

The challenge
Transform an established brand into something that better reflected where the company and its product were headed.

The work
Led the rebrand from SRA Watchtower to Lumio, bringing Brand, Product and leadership together around a unified platform story. The work spanned positioning, visual identity, website and a multichannel market launch.

A workspace with a laptop displaying marketing analytics, a smartphone with Lumio branding, a stack of books on strategy and sales, a notebook with a checklist, and a coffee mug that reads 'Same Data Bigger Opportunity'. In the background, there is a monitor with the words 'Insights People Ideas Opportunity' and a plant.

Lumio

Building the Marketing Engine

The challenge
Step into a marketing leadership transition and turn disconnected activity into a more focused, commercially aligned GTM function.

The work
As fractional CMO, rebuilt the marketing foundation across demand generation, sales enablement, brand, digital and RevOps while leading a lean team and strengthening alignment between Marketing, Sales and leadership.

A modern office workspace with a focus on a digital display screen showing S&P Global Market Intelligence content. The screen highlights the phrases "One-stop intelligence. Nonstop results." in bright yellow text. On the desk are stacked black and gray notebooks labeled "DATA," "PEOPLE," "PERSPECTIVE," and "PROGRESS," along with a black notebook and a gold and black pen. There is a potted plant on the right side of the desk. The background includes large windows, city buildings, and an illustrated world map on the digital screen.

S&P Global Market Intelligence

Turning Silos into Global Growth

The challenge
Move from siloed marketing efforts to integrated global campaigns capable of building the brand and driving measurable commercial impact.

The work
Led cross-functional teams across Marketing, Brand, Creative, Product, Sales and agency partners to build and launch integrated global brand and demand generation campaigns.

VIEW THE WORK

SELECTED IMPACT

Good strategy should show up in the results.

$4.5M

Revenue Influenced

23K+

Leads generated

43%

Campaign ROI

17%

Increase in Marketing
Pipeline Contribution

AI + MODERN MARKETING

AI Speed.

Human Strategy.

AI gives marketing teams incredible new capabilities. The opportunity isn't simply to create more. It's to work smarter.

Faster research. Better intelligence. Connected systems. Smarter workflows. Personalization at scale.

Let AI create the speed. Let people create the strategy. And build it together.

Venn diagram highlighting the intersection of AI speed and human strategy with the central message "One Team, Technology Creates Leverage. People Decide Where to Go." The AI Speed circle includes research, data signals, automation, personalization, and scale. The Human Strategy circle includes curiosity, judgment, creativity, empathy, and collaboration.

Currently exploring: Claude • Clay • HubSpot • Airtable • Gemini

A woman with shoulder-length brown hair and earrings sitting at a wooden table in a restaurant or cafe, holding a large glass of green beverage with ice and a straw, smiling at the camera.

Hey, I’m Angie

I like complicated marketing problems. And the people who come with them.

I’m a marketer, team builder and chronic question-asker who genuinely enjoys walking into something messy and figuring out how to make it work.

I’ve spent my career bringing people together to build brands, launch campaigns, rethink marketing organizations and turn big ideas into things that actually get done.

My style is pretty simple: ask good questions and listen, be straightforward, get the right people involved and don’t be afraid to roll up your sleeves.

I take the work seriously. Myself, a little less so.

MORE ABOUT ANGIE

RECOGNITION

Work recognized for creativity, and commercial impact.

B2B Marketing
Most Commercially Successful Campaign

Momentum ITSMA
Building Best-in-Class Marketing Organizations

MarCom
Platinum Team Achievement

Business Intelligence Group
Best Experiential/Event Marketing

Got a marketing problem worth solving?

If you have a strong product and a real growth opportunity, but your marketing organization hasn’t quite caught up yet we should probably talk.

Let’s figure out what matters, build what’s missing and get the right people moving.

Let's build what's next.

LET'S TALK
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